KEYS TO SUCCESS

Since 1841, halotherapy has come a long way in helping many people and earning recognition for its many health and relaxation benefits.

Today it remains a completely new sector in many parts of the world, with a constantly evolving future and strong growth in the commercial wellbeing sector.

Halotherapy is not a passing trend: it is a unique, replicable business model for generating recurring income, in which training and the technology used are key, with very little competition in many markets worldwide.

This makes it very attractive to enter this field, either as a standalone halotherapy centre or as part of a centre offering other activities.

• This technique DOES NOT REQUIRE A SPECIFIC PRIOR QUALIFICATION or university degree.

• It provides a unique, efficient natural approach.

• The incidence of respiratory conditions (asthma, allergies, smoking-related problems, pollutants and more) has been increasing in recent years, and society as a whole is becoming aware of this.

• A broad range of clients seeking natural support.

• No geographical saturation of competing centres.

• Profitable implementation and operation alongside other wellbeing or physical rehabilitation businesses (cross-selling), such as massage, acupuncture, chiropractic care, physiotherapy, skincare, yoga and more.

• Room designs can be adapted to the available space and the requirements of the premises.

• Low operating costs (it can be run by one person).

• Profitable (10–12 people can attend a session at the same time).

• No physical contact with the client is required.

The costs of maintaining the activity are low.

Fixed costs and low staffing requirements make this a PROFITABLE business.